Published on: May 2026
AN EMPIRICAL STUDY ON FACTORS INFLUENCING FIN-TECH ADOPTION AMONG MANAGEMENT STUDENTS IN JAIPUR CITY
Dr. Deepika Taparia
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Abstract
This study examines the factors influencing the adoption of Financial Technology (FinTech) among management students in Jaipur city. With the rapid growth of digital financial services, understanding the behavioral and technological determinants of FinTech usage among young and educated users has become essential. The study aims to identify key factors such as perceived usefulness, perceived ease of use, trust, financial literacy, and perceived risk that affect students’ intention to adopt FinTech platforms.
A structured questionnaire was administered to management students from various colleges in Jaipur using a convenience sampling method. The study employs quantitative analysis techniques, including descriptive statistics, correlation, and regression analysis, to evaluate the relationship between identified variables and FinTech adoption behavior.
The findings reveal that perceived usefulness and ease of use significantly influence students’ willingness to adopt FinTech services. Trust and financial literacy also play a crucial role in enhancing adoption, while perceived risk negatively impacts user intention. The results indicate that students who are more financially aware and technologically confident are more likely to adopt FinTech solutions for payments, investments, and financial management.
How to Cite this Paper
Taparia, D. (2026). An Empirical Study on Factors Influencing Fin-Tech Adoption Among Management Students in Jaipur City. International Journal of Creative and Open Research in Engineering and Management, <i>02</i>(05). https://doi.org/10.55041/ijcope.v2i5.092
Taparia, Deepika. "An Empirical Study on Factors Influencing Fin-Tech Adoption Among Management Students in Jaipur City." International Journal of Creative and Open Research in Engineering and Management, vol. 02, no. 05, 2026, pp. . doi:https://doi.org/10.55041/ijcope.v2i5.092.
Taparia, Deepika. "An Empirical Study on Factors Influencing Fin-Tech Adoption Among Management Students in Jaipur City." International Journal of Creative and Open Research in Engineering and Management 02, no. 05 (2026). https://doi.org/https://doi.org/10.55041/ijcope.v2i5.092.
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- •All submissions are screened under plagiarism detection.
- •Review follows editorial policy.
- •Authors retain copyright.
- •Peer Review Type: Double-Blind Peer Review
- •Published on: May 07 2026
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