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International Journal of Creative and Open Research in Engineering and Management

A Peer-Reviewed, Open-Access International Journal Supporting Multidisciplinary Research, Digital Publishing Standards, DOI Registration, and Academic Indexing.
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ISSN: 3108-1754 (Online)
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ISO Certification: 9001:2015
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License: CC BY 4.0
Peer Review: Double Blind
Volume 02, Issue 6

Published on: June 2026

FROM UNDERSTANDING TO ENGAGEMENT: ADVANCING SMARTER AND SUSTAINABLE TOURISM THROUGH ENVIRONMENTALLY RESPONSIBLE TRAVEL BEHAVIOUR

Sruthy M S

Dr. Sreeja P

Department of Commerce & Management Studies, Sree Neelakanta Government Sanskrit College, Pattambi
DOI:https://doi.org/10.55041/ijcope.v2i6.216

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Abstract

Sustainable Tourism depends on how the tourists transform their knowledge and understanding of environmental concerns into travel intentions and actions. This article examines how the environmental awareness and personal values affect travel motivation and how it influences sustainable travel behavior. A quantitative research design was adopted and data were collected from 150 travellers using a structured questionnaire. The data were analyzed using descriptive statistics, reliability analysis, correlation, and regression techniques in SPSS. The findings show that environmental awareness and personal values have a significant positive influence on travel motivation. The findings also suggest that travel motivation plays an important role in encouraging travellers to adopt environmentally responsible and sustainable travel behavior. Overall, the study emphasizes a clear pathway from understanding to engagement in sustainable tourism. The findings offer practical insights for policymakers and tourism stakeholders to design appropriate strategies so as to promote smarter and more sustainable tourism development.

Keywords: Sustainable Tourism; Environmental Awareness; Travel Motivation; Responsible Travel

How to Cite this Paper

S, S. M. (2026). From Understanding to Engagement: Advancing Smarter and Sustainable Tourism through Environmentally Responsible Travel Behaviour. International Journal of Creative and Open Research in Engineering and Management, <i>02</i>(6). https://doi.org/10.55041/ijcope.v2i6.216

S, Sruthy. "From Understanding to Engagement: Advancing Smarter and Sustainable Tourism through Environmentally Responsible Travel Behaviour." International Journal of Creative and Open Research in Engineering and Management, vol. 02, no. 6, 2026, pp. . doi:https://doi.org/10.55041/ijcope.v2i6.216.

S, Sruthy. "From Understanding to Engagement: Advancing Smarter and Sustainable Tourism through Environmentally Responsible Travel Behaviour." International Journal of Creative and Open Research in Engineering and Management 02, no. 6 (2026). https://doi.org/https://doi.org/10.55041/ijcope.v2i6.216.

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  • •All submissions are screened under plagiarism detection.
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  • •Peer Review Type: Double-Blind Peer Review
  • •Published on: Jun 19 2026
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