Published on: October 2026
STARTWISE AI: AI-BASED STARTUP IDEA VALIDATION AND FRANCHISE RECOMMENDATION SYSTEM
HAREESH S CHAVAN TEJAS M N NITISH VISHWA S
BHAVYA B P
Article Status
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Abstract
The startup validation module analyzes user-provided information, including business domain, target audience, estimated investment, geographical location, and business objectives, to support feasibility assessment and identify potential risk factors. Machine learning techniques can be incorporated to estimate business viability, while SHapley Additive exPlanations (SHAP) can be used to interpret model predictions by identifying the relative contributions of input features. In addition, the franchise recommendation module matches user preferences, investment capacity, industry interests, and location requirements with relevant franchise opportunities. The framework is designed using React, Vite, and Tailwind CSS for the frontend, Python and FastAPI for backend services, and Neon PostgreSQL for data storage.
STARTWISE AI aims to improve the accessibility, interpretability, and organization of preliminary entrepreneurial decision-making. By combining startup assessment with personalized franchise discovery, the framework provides a unified platform for exploring business opportunities. The system is intended to support, rather than replace, professional market research and financial evaluation. Its practical effectiveness must be established through appropriate experiments, comparative evaluation, and user testing.
Keywords— Startup Idea Validation, Artificial Intelligence, Machine Learning, Explainable Artificial
Intelligence, SHAP, Franchise Recommendation System, Business Feasibility Analysis, Decision Support System..
How to Cite this Paper
CHAVAN, H. S., N, T. M., NITISH, & S, V. (2026). STARTWISE AI: AI-Based Startup Idea Validation and Franchise Recommendation System. International Journal of Creative and Open Research in Engineering and Management, <i>02</i>(10), 1-9. https://doi.org/10.55041/ijcope.v2i10.198
CHAVAN, HAREESH, et al.. "STARTWISE AI: AI-Based Startup Idea Validation and Franchise Recommendation System." International Journal of Creative and Open Research in Engineering and Management, vol. 02, no. 10, 2026, pp. 1-9. doi:https://doi.org/10.55041/ijcope.v2i10.198.
CHAVAN, HAREESH,TEJAS N, NITISH, and VISHWA S. "STARTWISE AI: AI-Based Startup Idea Validation and Franchise Recommendation System." International Journal of Creative and Open Research in Engineering and Management 02, no. 10 (2026): 1-9. https://doi.org/https://doi.org/10.55041/ijcope.v2i10.198.
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- •Published on: Oct 28 2026
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